Wicked Cool Wellness Encourages a Holistic Lifestyle
Steven Van Zandt, veteran rocker also known for his role as Silvio Dante on the iconic New Jersey–based TV show “The Sopranos,” has gone from the small screen to small business owner. Van Zandt has launched a line of wellness products, aptly named Wicked Cool Wellness, featuring coffees, teas, pops, and candles that are meant to boost the immune system and encourage a holistic lifestyle. Van Zandt was inspired to create the line after learning how Covid-19 could impact a weakened immune system.
“The doctors kept saying those with the weakest immune systems were the most vulnerable,” Van Zandt says. His partner David Roth was already working in wellness but with a focus on raw materials, such as ginger and turmeric, so the two added holistic ingredients like cinnamon, maca, and manuka honey and built a line of products “that strengthen the immune system.”
Van Zandt’s products are available online, and he adds that brownies and ice cream will also be available soon.